MX Juice Box Packaging

September 2023

The brief for this little charger was “create something that works well for students at the beginning of the back to school season.” For this product, we created the “Juice Box,” playing on the word “juice” to represent a tasty beverage as well as the power it takes to charge electronics. We made this packaging to look like it would be packed in a lunch box. The bright, fun colours gets kids excited to use it and parents are happy knowing their kids’ phones are charged and ready for school.

Lightning Version (Orange Juice)

Design Progression

Type-C Version (Lime Juice)

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Connect TOUGH Cable Display